Updated: Nov 17, 2020

Covatic CEO discussed how they identify "windows of opportunity" in each consumer's day when they are most likely to be open to receiving content, resulting in higher engagement rates and video completion rates. He also talked about their journey from being spun-out of Oxford University to selling into sports clients.

"Our product is a set of tools that let our clients provide nudges to consumers at exactly the right moment, triggering the positive response. We can build an unlimited set of profiles targeting not only physical activities, but also on engagement patterns."

"Our technology originated at the University of Oxford. We've secured over $4 million so far in seed investments. Over the past few months we've been part of the Comcast NBCUniversal LIFT Labs Accelerator Powered by Techstars, which has been great."

Watch Nick's full presentation to the showcase in the video above. Get in touch if you'd like to learn more.

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Updated: Nov 16, 2020

Spalk founder and CEO, Ben Reynolds, discussed how Spalk has benefitted from the move to remote production and gave case studies from basketball, e-sports and Scottish football. He also set how they are helping rightsholders engage with a much more global audience.

"Broadcasters no longer need to send commentators to arenas or production studios and our technology allows them to create broadcast-grade audio from a laptop", said Ben. "We're driving audience growth and helping our partners to monetize that" because Spalk allows broadcasters to offer content in more languages than ever before. That is helped by the company having "the largest marketplace of professional commentators, which we monetize."

As rights holders have to offered locked out fans live streams, Spalk has helped the SPFL, who already had remote camera production, add remote commentary. "We have commentators sitting at home, behind a laptop, they can have up to five commentators per match together, so they get home and away team focused commentary."

Watch Ben's presentation to the showcase in the video above. Get in touch if you'd like to learn more.

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Updated: Nov 16, 2020

Greenfly CEO, Daniel Kirschner, talked about their latest product developments, the impact that the Greenfly product has had with clients such as MLB and LA Dodgers as well as their recent success with European football clubs including PSG.

"MLB in the first year of implementing this they saw social engagement rise by 52% across the board. It's transformational is to unlock all this incredible content and make sure that it's being shared by the most valuable people, the athletes and allowing fans to engage."

"Neymar is a power user. Paris Saint-Germain has done an incredible job of creating a lot of compelling content and getting it out really quickly, like goal celebrations. It's used by the men's team, women's team and handball team. Greenfly has lit-up the organisation."

Watch Daniel's full presentation to the showcase in the video above. Get in touch if you'd like to learn more.

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