We dive into the stories behind the companies at Sports Loft. We talk to the founders, investors and industry execs about the companies they are building and their vision for the future of the sports and media industry.
Building B2B brands
We are joined by the Chief Marketing Officers of FEVO and Greenfly, Betty Tran and Tom Kuhr respectively. They discuss why a brand is important to achieve scale, how their brands are constantly evolving and how building a brand plays into fundraising conversations.
Building great products in sports & media
In this podcast, we are joined by Slate’s co-founder and CEO, Michael Horton and Tagboard’s President Nathan Peterson. They discuss what they have learnt from building tech products for the sports and media industry, the importance of the people in the product building process and how their products have evolved from their earliest iterations.
Startup Life: Growing Internationally
Nick Goggans, CEO of Pumpjack Dataworks and Nick Pinks, CEO of Covatic join the Sports Loft Podcast to discuss how they are approaching the challenge of growing internationally and the importance of understanding the cultural differences in the sports and media industry between US, Europe & Asia.
Building a ticketing operation for the modern sports industry
We are joined by F1 Miami Grand Prix’s Josh Young, and FEVO’s Colin Casey. They discuss how teams and events are leveraging technology in the ticketing process, the importance of the gameday experience and whether you’ve got your pricing wrong if you sold every ticket.
Building an athlete's personal brand
We are joined by KIN Partners' MD and founder, Simon Oliveira and Greenfly’s co-founder and CEO Daniel Kirschner. They discuss how athletes can build their brands, whether it is reasonable to expect them to be role models and how both teams and players can benefit from an athlete’s increased profile.
Startup Life: Hiring & Building a great team
We are joined by Satisfi Co-founder and CEO Donny White and Slate Co-founder and Chief Growth Officer Will Brooke. They share their first-hand experiences of hiring at a startup and what they have learnt about the best ways to build teams for their respective companies.
Sports Loft Member Series: an interview with Tagboard President Nathan Peterson
Tagboard's President Nathan Peterson joins us to talk about Tagboard’s growth as social media has become critical to the production landscape and how Tagboard has become a fully fledged production platform behind some of the biggest names in news, sports and entertainment.
How is the value sports teams get from social media changing?
How is the value sports teams get from social media changing? What role does social media play for teams and how has this changed? We talk to Slate's Eric Stark and Minnesota Timberwolves’ Director of Digital Content Shahbaz Khan about the importance of social media in sport.
Sports Loft Member Series: an interview with PumpJack Dataworks CEO Nick Goggans
Pumpjack's CEO and Co-Founder Nick Goggans joins us on the Sports Loft podcast to discuss the founding of the company, why data is valuable for sports teams and how they are helping the industry to glean more value from it.
Sports Loft Member Series: an interview with Slate COO Eric Stark
Slate's COO and Co-Founder Eric Starc joins us on the Sports Loft podcast where he discusses the company's founding, his experience at NFL and about the growing role social media plays in connecting sports teams with their fans.