Kicking off a new series on the podcast, we brought in two of our members' CEOs, plus a bonafide industry expert, to discuss some of the key topics to have hit their in-tray this week.
Regular host Yanni Andreopoulos was joined by Don White and Nathan Peterson, CEOs of Satisfi Labs and Tagboard, respectively, as well as sports sponsorship and comms guru Andy Sutherden. Andy has counseled major brands such as HSBC, Procter & Gamble and Adidas, led the sponsorship planning and activation for six of the major sponsors at London 2012 (and subsequent Olympics), and today advises companies from startups to FTSE 100s on partnership strategy.
First up for dissection was the pros and cons of growing startups hiring talented people out of the big tech companies. We then turned our attention to the idea that many Silicon Valley VC firms are seeking returns so vast that they're overlooking viable investment opportunities in order to discover the next 'super unicorn'.
In this episode we reference the following article:
- Napkin Math – Venture Capital Is Ripe for Disruption
Donny is the CEO of Satisfi Labs, which he co-founded in 2016. He previously held senior sales leadership positions at Bloomberg.
Nathan is President at Tagboard, having joined the company as VP Marketing in 2017. He spent the first half of his career building social media marketing for brands like T-Mobile and Microsoft.
Andy has counselled brands such as HSBC, Procter & Gamble and Adidas, led the sponsorship planning and activation for six of the major sponsors at London 2012, and now advises companies from startups to FTSE 100s on partnership strategy.